All Promotional Feature articles – Page 2
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Promotional FeatureHow sustainable actions in Wales are helping drive businesses towards awards success
Despite the current cost-of-living crisis, UK consumers and retailers are still focused on sustainability. In Wales, businesses are reaping the rewards of government support on the issue with an increasing number of award-winning brands.
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Why the race for frozen food automation in grocery is heating up
With frozen food management traditionally an obstacle to efficiency and a drain on costs, AutoStore has recently launched a new frozen food automation solution available to UK grocery retailers. So what benefits will this bring? Strongpoint CEO Jacob Tveraabak explains.
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How global fmcg businesses can balance heritage and growth
As businesses grow organically and through acquisition, how can they best keep the core of what made the company most appealing to customers in sight?
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How using key purchase drivers can help result in successful soft drinks NPD
With so many new launches in soft drinks, the category is increasingly confusing for consumers to make purchase decisions. However by going back to the basics on key buying motivations, suppliers and retailers can ensure their on-shelf NPD is successful, says AQUA Carpatica
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WATCH: Which digital channels are worth the investment for fmcg?
Catch up on our omnichannel webinar where we spoke to a panel of experts on how brands can craft and optimise their digital strategy.
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Making diversity a universal business
Diversity and Inclusion in Grocery’s growing network is the driving force behind some of grocery’s most exciting diversity and inclusion brand collaborations. Find out more about how competitors are joining forces for the common good, benefiting individuals and the industry alike.
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Why responsibly-sourced cocoa should remain top of the agenda for the confectionery category
In the confectionery category, the traceability and responsibility of one of its key ingredients – cocoa – should remain high on the agenda.
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Is there a place for premium options in the current climate?
Despite the cost-of-living crisis beginning to bite, the opportunity for premiumisation in lager and beer will continue to be strong.
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The role companies can play in getting kids moving
Key to any CSR initiative is having core principles and a robust, yet focused, strategy in place. In this article we explore how Ferrero, through its flagship CSR project Joy of Moving, inspires children to get active
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Five healthcare trends retailers need to know to stay ahead of the curve
COVID-19 has accelerated the self-diagnostics sector and provided an exciting opportunity for retailers within the healthcare category. Here we uncover five key trends that can help unlock this potential.
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Revealed: Brits want more green guidance from retailers
It’s official: sustainability is still a priority for UK shoppers despite the growing financial pressure they’re facing. But a significant number want help from retailers on making planet-friendly choices. So how can retailers help?
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How using data can cut back on greenhouse gas emissions
With the climate crisis cited as ‘the greatest challenge of our generation’, cutting emissions of potent greenhouse gases (GHGs) is serious business. Here, Map of Ag shows how it has been using high-resolution data from farms to help cut scope 3 GHGs.
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How Ocado magicked up a winning partnership with Disney
Consumer research can make or break a product launch, when Ocado launched its Disney meal bundle offering, finding a way to reach its target audience was key.
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Thoughtful treating: Shining a light on the importance of portion size
Confectionery companies have a role to play in offering guidance and support on the treats they create. Find out why portion size plays a vital role.
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Is your store missing out on the heated tobacco opportunity?
Booming global sales and recent success in the UK mean the heated tobacco category is capturing consumers’ imagination – and Greater London retailers should be capitalising on the growing popularity, says JTI.
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WATCH: Future of omnichannel: How are UK grocery shopper journeys changing?
Catch up on our webinar where we spoke to a panel of experts about the boundaries between physical and digital buying, and explored how this has changed the shopper journey.
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How to corner the flexitarian market to boost sales
The flexitarian market presents huge opportunities for retailers in 2022, if they are able to get their offerings right. Jonathan Morley, managing director of Plant Based World Expo Europe, explains how.
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How Whitworths has adjusted its strategy for healthy success
In this video, Phil Gowland, commercial director at Whitworths, tracks the success of the company through the home baking category and shares its ambitious plans for growth and expansion with a new, healthier focus.
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How the cost of living crisis is changing food and drink habits
Fewer treats, shopping around, and the return of pandemic behaviours are just some of the impacts of the cost of living crisis. Read the full report to find out more.
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Higher prices + tightening budgets = time to think again about grocery lockers
With household budgets tightening, how can grocery retailers maximise e-commerce profitability? Strongpoint CEO Jacob Tveraabak writes that now is the time to invest in click-and-collect grocery lockers to capture and retain market share.
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