Emma Weinbren
Emma Weinbren is managing editor at The Grocer.
As second-in-command to the editor-in-chief, Emma is responsible for the day-to-day running of The Grocer in print and leads The Grocer's features desk.
Emma won the PPA New Talent Award for New Section Editor of the Year in 2016.
Prior to joining The Grocer in 2016, Emma was deputy and features editor at Chemist+Druggist, a weekly magazine and website for UK pharmacists.
Follow Emma on Twitter: @EmmaWeinbren
Contact info
- Tel:
- 01293 610488
- Email:
- emma.weinbren@thegrocer.co.uk
Category ReportHow rice beat the cost of living crisis: rice, pulses & noodles category report 2023
Rice commodity prices continue to soar. How is this affecting bulk rice sales and the formerly booming ready-to-heat pouch market?
- Comment & Opinion
Six key takeaways from the UK Food & Drink Shows 2023
Forget year of the rabbit, this is quite clearly the year of the vape
- Category Report
How have the HFSS rules changed yoghurts? Yoghurts category report 2023
Indulgent yoghurts and pot desserts are suffering from volume slumps. Do they have a future in the post-HFSS environment?
- Category Report
Who’s winning in bargain beauty? Personal care category report 2023
As shoppers seek savings, discounters and own label are thriving in the skincare and suncare markets. Which retailers are best placed to grow?
- Comment & Opinion
As UK gender pay gap widens, supermarket boards offer a ray of hope
Examples abound of supermarkets hiring women to senior leadership positions
- Long reads
Power List: The 10 most powerful women in the UK’s supermarkets
In the latest in our series of Power Lists on women in grocery, we look at the progress supermarkets are making on gender diversity, and shine a light on the high-profile female talent that’s rising to the top
- Category Report
Will inflation squeeze the pulp out of juice? Juices & smoothies category report 2023
As rising costs put the squeeze on margins and shoppers resist higher prices, what can brands and retailers do to maintain sales?
- Comment & Opinion
Holland & Barrett’s DNA testing trial signals its wellness ambitions
The trial with DnaNudge at its Marble Arch store could lead to a wider rollout
- Comment & Opinion
Why the drink formerly known as Lilt could thrive in the Fanta stable
The ‘totally tropical’ drink will benefit from the marketing prowess that has established Fanta as the unofficial drink of Halloween
- Category Report
How bog-standard bog roll can thrive in the crisis: household category report 2023
Premium toilet paper is being outshone by cheaper own-label lines. Can brands tempt shoppers to spend more?
- Comment & Opinion
How robots, AR glasses and oven-free kitchens will change cooking by 2040
Mintel believes AR glasses, kitchen farms and metaverse cooking games are the future. Here are its top predictions for UK kitchens in 2040
- Comment & Opinion
Now it’s the turn of supermarkets to turn up the heat on vegan NPD
Supermarkets are further democratising veganism with their concerted own-label efforts
- Analysis & Features
Cereal 2022: Giants Kellogg’s and Nestle win against own label
Brands have fared better than own label cereals in the tough conditions of the past year, despite costing more
- Analysis & Features
Dairy – butters & spreads 2022: Spreads slip as lockdowns come to end
If there’s one category that sums up the toll of inflation in grocery, it’s butters and spreads
- Analysis & Features
Personal care – beauty 2022: Skincare gets a premium makeover
Skincare giants are increasingly turning to science-based ingredients to add value to the category, in which prices have risen an average 4.2%
- Analysis & Features
Fresh fruit & veg 2022: fresh produce hit by ‘tough 12 months’
Fruit & veg has borne the brunt of the cost of living crisis
- Comment & Opinion
Prime sports energy drink: what’s the secret of its success?
Prime may seem like a standard sports drink, but YouTubers KSI and Logan Paul have quickly created a sales phenomenon
- Comment & Opinion
Christmas dinner offers frozen sector the chance to shine as never before
There was a real sense of optimism at the BFFF’s annual luncheon bash, with the sector believing it is ‘part of the solution’
- Category Report
Can brands bring world cuisine home? World cuisine category report 2022
Branded, premium ready meals are growing as shoppers trade down from restaurant fare. Where are the largest opportunities?
- Reports
Sushi from Brazil? The new wave of Latin food coming to the world cuisine aisles
Think of Brazil and a few things will naturally come to mind. Carnival. Samba. Caipirinhas. And… sushi?
