Heineken UK
VideoWatch: how lockdown is shaping the beer & cider category
To find out how the new normal has impacted shopper behaviour when it comes to the beer & cider category we spoke to Heineken UK category and shopper marketing director, Toby Lancaster
- Promotional Feature
The story of beer & cider in 2019
Brits are getting the pints in. To find out what’s been happening in the beer & cider category this year, we spoke to Heineken category and shopper marketing director, Toby Lancaster
- Analysis & Features
World beers, food pairing and the threat to craft: 10 charts explaining UK attitudes to beer and cider
The more experimental consumer is demanding more than a simple pint. But they may be reaching saturation piont with craft beer
