All Loyalty articles – Page 12
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NewsCarlsberg slumps to £270m loss as premium boosts Heineken profits
Heineken and Carlsberg have reported mixed fortunes for 2015, with the Dutch brewer increasing profits and its Danish counterpart slumping to a massive loss.
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News
Molson Coors takes over Staropramen distribution
The brand was acquired by the brewing giant in 2012…
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News
Tesco Direct deliveries buckle under strain of Clubcard promotion
Tesco has been forced to shelved all Express next day deliveries and click and collect services as a result
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Comment & Opinion
Drinking and gaming: how brands and developers are playing nicely
With the average age of a gamer somewhere north of 30, it’s not surprising drink suppliers have associated themselves with video game franchises
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News
Carlsberg restructures UK business as group makes Q3 losses
Carlsberg has begun restructuring its UK business in response to its “deteriorating” performance and September’s Tesco delisting
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News
Carlsberg male grooming gets Beer'd Beauty kit for Movember
The kit (rsp: £40) contains shaving gel, aftershave cream and moustache cream
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News
Tesco's Clubcard Boost promo extended to games and technology
Tesco extends Clubcard Boost to include games and technology
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News
Carlsberg launches Fallout beer aimed at video gamers
Carlsberg has set its sights on the video game crowd with a limited-edition Fallout beer
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News
Carlsberg Northampton workers vote in favour of industrial action
Industrial action could impact Carlsberg deliveries
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Comment & Opinion
Letters: Lidl shows up Tesco's Clubcard as past sell-by-date
Very few people are unquestionably loyal to anything or anyone, save religious movements…
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News
Carlsberg's reported profits tumble 12% amid warning
The brewer’s beer volumes sold in Eastern Europe fell by 18%, which resulted in a 5% fall worldwide
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News
Tesco widens scope of Clubcard boost in summer push
Tesco is to launch a new phase of its Clubcard Boost promotion next week, with a much wider range of products in store involved in the promotions.
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Comment & Opinion
Human touch can be the best marketing tool possible
Carlsberg’s Reddit AMA last week showed that, sometimes, the best way for a major brand to sell itself is on a human level
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News
Carlsberg extends 'If Carlsberg Did...' campaign to new male grooming range
Carlsberg’s new shampoo, conditioner and body lotion – launched last week - feature prominently in visit to a very special barber shop
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News
Sainsbury's sends out Nectar vouchers after Charlton DC fire
Sainsbury’s has compensated over 100,000 customers after a fire at its South East London depot affected deliveries
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News
Carslberg beer volumes fall 3% on Eastern Europe weakness
Carlsberg’s UK business grew about 1% last year on the back of a growing off-trade business, the Danish brewer has reported.
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News
Tesco loses appeal in failed attempt to trademark Clubcard brand
IPO rules that the term ‘Clubcard’ is not distinctive enough to allow Tesco exclusive use
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News
Carlsberg UK creates two new sales director roles
Carlsberg UK has restructured its executive sales team creating two new roles to replace the one that was left vacant by its current UK chief executive officer.
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Comment & Opinion
Nectar disappointment
As someone that buys grocery shopping each week and reuses their bags but does not drive, I feel I have been hit…
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Comment & Opinion
Nectar change far from sweet for Sainsbury’s shoppers
Sainsbury’s decision to slash Nectar point rewards in store did not go down well with consumers
