All Comment & Opinion articles – Page 5
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Comment & OpinionDelay to bonfire of EU laws merits a major sigh of relief
The government has reneged on plans to scrap thousands of retained EU laws by the end of the year
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Comment & Opinion
As report reveals IT catastrophe, is Defra fit for purpose?
With 14 million transactions per year carried out on paper, Defra seems ill-equipped to oversee food safety, animal welfare, food shortages, air quality and water suppliers
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Comment & Opinion
The Sunak food summit should invite diverse voices from farmers to citizens
We need different voices pushing for diversity on our plates, biodiversity on and off farm, and diversity in our workforce, says Dan Crossley, executive director at the Food Ethics Council
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Comment & Opinion
Ultra-processed food can be nutritious – depending on its makers’ motives
It’s not about UPF versus healthy, let alone debunked dead-ends like calories and HFSS, says Modern Baker co-founder Leo Campbell
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Comment & Opinion
BrewDog spirits could succeed. But not because of BrewDog
BrewDog’s name doesn’t feature heavily on its new spirits bottles, and it’s playing up how ‘on-trend’ they are
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Comment & Opinion
Food security: the only topic on the agenda for Sunak’s summit
Issues across farming, climate change and food poverty are all relevant to Rishi Sunak’s meeting
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Comment & Opinion
Marketers don’t need a coronation to push seasonal sales
Inspiring seasonal sales all year round can bring incremental gains, says Alban Villani, regional CEO EMEA at CitrusAd
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Comment & Opinion
The coronation of King Charles III will bring much-needed cash to grocery tills
Supermarkets haven’t exactly pulled out all the stops, but street parties and other festivities are still likely to boost sales
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Comment & Opinion
Shaken Udder’s judge sets the bar for courtroom fun
Shaken Udder is making its TV debut with an ad called ‘Do what makes you happy’ – set in a courtroom
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Comment & Opinion
Ultra-Processed People: Dr Chris van Tulleken’s ‘incendiary’ new book hurts
TV doctor’s dissection exposes food industry’s underbelly in painstaking, gory, unanesthetised detail
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Comment & Opinion
Businesses must prepare for new EU deforestation regulations
Upcoming EU laws will require importers to demonstrate no deforestation has occurred in their supply chains, says Warren Ackerman, head of European consumer staples research at Barclays
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Comment & Opinion
What can farmers and retail bosses expect from the ‘Sunak summit’?
The agenda is currently a mystery, but that the meeting has been brought forward suggests a level of urgency
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Comment & Opinion
Brands must push innovation to avoid the consumer tradedown
Innovation may feel risky but brands must stay close to shoppers’ hearts during difficult times, says Dr Nicki Morley, head of behavioural science and innovation expertise, UK Insights, at Kantar
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Comment & Opinion
Renée Elliott back at the Planet Organic helm bodes well for the business
Will Renée Elliott succeed? There are three reasons why, for me, the answer is a resounding yes, says Karen Green, author of Buyer-ology
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Comment & Opinion
Loyalty schemes moving to deep-cut promotions will incentivise disloyalty
Deep cuts can be category killers – as consumers shop around, the category becomes commoditised and devalued, says David Sables, CEO of Sentinel Management Consultants
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Comment & Opinion
Challenger brands are proving there is still room for premiumisation in soft drinks
Is there a more fertile category right now than soft drinks?
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Comment & Opinion
There’s a worrying new trend for brands: deinfluencers
As many as 79% of shoppers believe brands are involved in ‘greedflation’
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Comment & Opinion
Marmite’s elaborate faux documentary causes confusion
We meet parents-to-be submitting to hospital tests to see if their babies will be Marmite lovers or haters
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Comment & Opinion
Gregg Wallace returns with hairnet and bags of enthusiasm for Heck tour
Despite having been to practically every factory in Britain, Wallace’s enthusiasm for everything he observes remains undiminished
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Comment & Opinion
Do you push or pull? A lesson in sales from the Wolf of Wall Street
What would you do if Jordan Belfort asked you to sell him a pen?
