Oritain
Oritain – traceability like no other.
From pioneering origins in New Zealand, Oritain has become a global leader in applying forensic and data science to verify the origin of products and raw materials. Today, Oritain partners with some of the world’s largest and most valuable brands to support their ESG commitments, reduce the risk of fraud and unethical practices, and protect their reputations.
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How retailers can prove the origin of their meat
With consumer trust already damaged by the horsemeat scandal, beef suppliers and retailers need a proven means of verifying origin and protecting their hard-earned reputations. Can an ‘Origin Fingerprint’ provide the solution?